Coco Li


Coco (Yuxuan) Li is a graphic designer speciallized in brand identity, web, and editorial design. Currently pursuing her BFA at Rhode Island School of Design
Scoopia: Museum of Ice Cream Rebrand
brand identity
<G+/> Girls Who Code Rebrand
brand identity, generative design
Cultus Magazine
identity, editorial, web, 3D modeling
About Time
editorial
In/Out of Focus 
poster, transmedia
Web and UIUX collection UIUX, web, interaction design
Email
LinkedIn



CULT · US Magazineidentity, editorial, web, 3D modeling
CULT · US Magazine examines the societal impact of cult cinema through a feminist lens. Derived from Latin cultus—merging "cult" and "us", it explores how these films resonate with marginalized voices. The debut issue focuses on women's representation in witch films, blending immersive design with a gothic aesthetic across both print and digital formats.


CULT · US websiteThe Cultus Magazine website brings its gothic aesthetic to life with an interactive, responsive 3D model of the cover’s graphic on the homepage. Articles unfold through a seamless scrolling experience, with dynamic image changes on the left, immersing readers in the eerie, cinematic world of cult cinema.

2024 © Coco Li Credits: Min Hee Lee (instructor)